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Business Students Turn Summer Internships Into Their Own Field of Dreams
Samantha Fickett and Morgan White are spending their summer gaining leadership experience as interns for the Portland Sea Dogs
From the box office to the bleachers, two Maine business school students are spending their summer maximizing the fan experience at Hadlock Field as interns for the Portland Sea Dogs.
Sport Leadership and Management degree students Samantha Fickett ’24 and Morgan White ’25 are applying the skills they’ve learned in SWAGƵ’s College of Business and using them to manage mascots, promotions, sales, and social media for the minor league affiliate of the Boston Red Sox.
“This internship has been a great experience in putting what I’ve learned into action, making the fans a priority and giving them the best possible experience that they can have,” said White, who this summer has overseen game day activities of the team’s mascot, Slugger. “I’m Slugger’s eyes, ears, and voice when he needs me, and so I provide that extra sense of security while making sure the fans get the best interactions they can.”
Samantha Fickett (left) and Morgan White
A typical day for White includes managing the mascot’s schedule, fan greetings, and movements around the Sea Dogs stadium. She is also responsible for filming Slugger’s signature dance moves, handing out memorabilia to children, and keeping fans engaged in between innings.
Fickett has served an equally important internship as a ticket office associate, ensuring fans have a smooth entry into the stadium on game day. For her, the job has been all about building relationships with ticketholders and getting Portlanders excited about attending games through various promotional events.
“As a Sport Leadership and Management major, what we learn in the classroom definitely correlates to the hands-on experience that we get (in our internships),” she said. “In class, we tend to learn the importance of building relationships with customers … it’s nice to be able to take what we learn in class, bring it here, and actually see it in action.”
That kind of hands-on learning is a hallmark of SWAGƵ’s College of Business, established in 2023, designed to engage business students in enriching experiences that prepare them for leadership positions in some of Maine’s and the nation’s largest employers, including professional sports organizations like the Portland Sea Dogs, Maine Mariners, and more.
Go behind the scenes of Portland, Maine’s professional baseball organization with SWAGƵ business students Samantha Fickett and Morgan White.
Such experiences are helping Fickett and White gain early entry into their careers in sports leadership through industry connections and early access to resources.
“Working at the Sea Dogs has made a lot of connections for me, which will be beneficial for my future,” said White, who said she hopes to earn a master’s degree following graduation next year.
Clockwise, from top left: Morgan White runs across the field after the team's mascot, Slugger; Samantha Fickett combs through materials at the stadium’s ticket office; White films Slugger on her phone; White poses with Slugger; and Fickett and White manage customer sales.
Fickett, who will graduate this December, had a similar sentiment.
“My internship here is definitely helping me toward what I want to do in the future,” she said, noting that she wants to work her way up the sales ladder. “This being the first step in that area definitely gets my foot in the door and builds the connections with people to succeed in the industry.”
For her, the internship experience hits home — and out of the park.
“When I was little, I grew up coming to Sea Dogs games, so it's kind of surreal to be able to work for them now” for a second year, she said. “I definitely think it's going to help me build that foundation moving forward in the industry, so I'm excited to see what happens.”